Polygonal Cities Index  |  Richard Horvath Artworks

Digital print Polygonal City 15

Polygonal City 15
KFC restaurant, Frankston

2009
Inkjet on watercolour paper
70 x 52 centimeters

The Whopper Copter depicted here graces motorists' peripheral vision as they speed past the outskirts of Frankston, a suburb on the fringe of Melbourne. It is an example of the kid friendly ecology attached to fast food outlets designed to lure youngsters to their product. Normally one could expect some bland native shrubs planted to soften the surroundings but I liked the idea of a slab of concrete in the harsh midday Australian light. To me, the avuncular Colonel Sanders has always smacked of a slightly sinister redneck and I have tried to use perspective to convey a God-like big brother character festooning the giant tub. The white van in the customer carpark is used to underscore the unromantic convenience oriented ambience of the restaurant, and the bog standard Australian suburbia in the background that serves as its customary habitat.

This print is part of a trio [No.6] [No.9] in the Polygonal Cities suite that explore the architecture of convenience food. The aesthetic of bold forms and primary colours that are associated with this industry are frequently criticised as visual pollution, yet they were quite interesting to analyse and explore as part of this project, especially when compared to older Australian urban landscape of muted colours and discrete forms. Australian artist Charles Blackman produced a series of paintings in the 1950's which examined advertising hoardings. The naivety of the simple messages and the basic graphic design featured in the Blackman pictures are striking when compared with the sophistication of contemporary advertising.

Photo of a KFC restaurant in Frankston